Apr 13, 2020
Rebecca is a business and branding strategist, TEDx Speaker, New + Noteworthy podcast host and co-founder of the Brand Camp Retreat, branding workshops and retreats for female business owners. Prior to owning her own business, she served as a Vice President of Sales and Marketing for the top grossing division of a Fortune 1000 company, overseeing more than $1 Billion in sales. In addition to frequent public speaking events training entrepreneurs on social media, branding and business strategy, she is a frequent contributor to publications including Readers Digest, Women's Health, US Business and News, ABC News and more.
In this podcast, Rebecca shares how a health crisis with a loved one ignited her passion for research, specifically in the health arena. How that crisis impacted Rebecca is evident in how she lives today, 10 years later.
Rebecca tells us how experiences from her childhood produced a feeling of needing to achieve. She found that she would set goals but when she achieved them, she was left feeling empty. She wanted to know the why behind the emptiness and wanted to find the answer to happiness. After much work, Rebecca discovered how she truly desired to feel.
Rebecca and Julie talk about the importance of self care. Rebecca shares how in the past, she felt that she had to “earn” the right to self care. Now, she understands the importance of self care being a daily part of life and how it allows her to remain in “be state”.
Rebecca shares how finding her “be state” changed her life and describes how to find your own “be state”. She says to write down a list of qualities you would love to experience or be. When you look at your list, circle your top 5. Don’t overthink it, just go with your gut. After you choose your five, create an affirmation….”I am abundant, I am relaxed, and I am joyful”. You are creating a “to be” list instead of your “to do” list.
Rebecca’s book “Becoming You” is available now on Amazon. She says it's a guide and not just a book but details how to unpack the info and apply it to your life.
You can find Rebecca at:
www.rebeccacafiero.com
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